Tinder Advertising For Business eMagazine

5,99  inkl. MwSt.

In dem englischen eBook „Tinder Advertising For Business eMagazine“ lernst du, wie du Tinder perfekt als Werbefläche für dein Unternehmen nutzen kannst. Tinder ist die größte kommerzielle Mobile-Dating-App der Welt. Neben Dating ist also auch die Reichweite, die du für deine Werbung nutzen kannst Interessant.

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Number of pages17 Artikelnummer 0002 Kategorien , Schlagwörter ,


  1. Introductory
  2. How Massive is Tinder?
  3. Why the Massive Numbers Matter if you are a Marketer
  4. Benefits of Tinder Adverting on Facebook
  5. How Tinder Adverting on Facebook Works – A Step by Step Guide
  6. Summary


After its launch in 2012, Tinder managed to become a raging phenomenon in the online dating arena; reporting over a billion “swipes” a day by the year 2014. But the Tinder app is not all about dating anymore – marketers are using the platform to advertise their brands and reach new market audiences.

User information on a Tinder profile consists of pictures and basic data pulled from Facebook, a link to the user’s Instagram and Spotify account, and a short bio unique to the dating platform.
The app is popular for its “swipe right” and “swipe left” features. These popular phrases represent a like and a dislike respectively.

But today, Tinder has graduated from being a world-famous social app to become a place where marketers can advertise their brands. Of note is the partnership the company has with Facebook; which has been forging advertising relationships with companies like Tinder over the past several years.

In fact, that is why today, Tinder advertisements constitute the second-largest income stream after premium subscriptions. And the results are beyond impressive. According to Facebook, ads served through Tinder are 7 times better than banner ads.

That is why the benefits of Tinder adverting on Facebook should be well-known to any serious marketer. With that in mind, here is a look at how big Tinder is as far as marketing goes, what this means for marketers, the upsides to Tinder adverting, and a guide on how to use Tinder adverting on Facebook.

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